Wrapping and Packaging

Overview

From the nifty wrapping of convenience store rice balls to intricate cardboard packing, the Japanese have a knack for cleverly packaging just about anything. Both packaging and content receive equal care, revealing important aspects of the Japanese character. This time we peel away Japan's wrapping and packaging to examine the techniques and motivations concealed within. Our expert guest is Shinichi Minakuchi, a veteran of the food-packaging industry. And in Plus One, wrapping with a furoshiki!